Bryan Rutberg

Bryan Rutberg

WA, US

Former Director of Microsoft's renowned Executive Briefing Center shares the secrets of increasing ❤️ AND profit, turning customers into "Lustomers" who take your organization to new heights.

Business leaders in sales, marketing, customer success, and general management learn the art of increasing love AND profit from this award-winning seller, marketer, and relationship builder. The former Director of Microsoft's renowned Executive Briefing Center shares the secrets of communicating with impact and building powerful relationships.

Bryan guides and inspires leaders and their organizations to demonstrate love, understanding, and appreciation for their customers as a clear path to deeper loyalties, greater market share, and way more fun for everyone.

Bryan's programs enlighten, entertain, and inspire, and are always tailored to meet event planners' goals and connect with the audience "in the room and on the Zoom." As a self-identified Hippie with an MBA™, he unites business goals with our deepest human natures using—

• Humor
• Stories and case studies
• Fun quizzes and challenges
• High energy
• ...and just a dash of snark

In his 20-year corporate career at gold-standard brands Hewlett-Packard, McKinsey & Company, and Microsoft, Bryan got great at two things—communicating with impact and building powerful relationships. Across roles in sales, marketing, alliance management, executive engagement, and leadership communications, these two skills consistently led to more love AND more profit.

Now, as a speaker, consultant, and coach, he helps organizations including Fortune 50 companies, startups and scale-ups, and mission-driven nonprofits imagine and implement—

• Communications that put audiences and the benefits they want first
• Creative programs that connect brands and their customers, from loyalty plans to advisory boards
• Cultures that listen well to create change that makes sense and makes a difference

A recent thank-you note from a keynote client read, "The speech was great, and I had a number of people tell me it was the best speaker and use of that time we've had yet...definitely let me know if you ever need a recommendation for a potential client. We could not have been happier." For a professional builder of outstanding relationships committed to delivering authentic and profitable customer experiences, there is no higher praise.

Business leaders in sales, marketing, customer success, and general management learn the art of increasing love AND profit from this award-winning seller, marketer, and relationship builder. The former Director of Microsoft's renowned Executive Briefing Center shares the secrets of communicating with impact and building powerful relationships.

Bryan guides and inspires leaders and their organizations to demonstrate love, understanding, and appreciation for their customers as a clear path to deeper loyalties, greater market share, and way more fun for everyone.

Bryan's programs enlighten, entertain, and inspire, and are always tailored to meet event planners' goals and connect with the audience "in the room and on the Zoom." As a self-identified Hippie with an MBA™, he unites business goals with our deepest human natures using—

• Humor
• Stories and case studies
• Fun quizzes and challenges
• High energy
• ...and just a dash of snark

In his 20-year corporate career at gold-standard brands Hewlett-Packard, McKinsey & Company, and Microsoft, Bryan got great at two things—communicating with impact and building powerful relationships. Across roles in sales, marketing, alliance management, executive engagement, and leadership communications, these two skills consistently led to more love AND more profit.

Now, as a speaker, consultant, and coach, he helps organizations including Fortune 50 companies, startups and scale-ups, and mission-driven nonprofits imagine and implement—

• Communications that put audiences and the benefits they want first
• Creative programs that connect brands and their customers, from loyalty plans to advisory boards
• Cultures that listen well to create change that makes sense and makes a difference

A recent thank-you note from a keynote client read, "The speech was great, and I had a number of people tell me it was the best speaker and use of that time we've had yet...definitely let me know if you ever need a recommendation for a potential client. We could not have been happier." For a professional builder of outstanding relationships committed to delivering authentic and profitable customer experiences, there is no higher praise.

Do Your Customers Love You Enough?

BUILD STRONGER, MORE PRODUCTIVE RELATIONSHIPS

Lessons from the Fortune 50 and the corner store inspire your group to get the most out of customer interactions, turning first-time buyers into loyal customers, fans, and advocates.​

Turning customers into fans and advocates increases profit margins, accelerates growth, and creates a better work experience for your team. Connect customers to your mission and your team to operate at your peak and get best...
Customer LoyaltyEducational / Informative

Let Customers Tell You How to Win

LISTEN BETTER TO SELL BETTER

Is your organization listening to your customers? Are you asking them for help? They'll be more than happy to tell you what they need to be successful, so you can be successful, too.

With great stories from his 20-year corporate carreer and behind-the-scenes glimpses from leaders and losers, Bryan entertains and educates on the power of your customers' voice.

Filled with practical advice that your team can...

Customer ServiceEducational / Informative

Speak Up, Stand Out

BE A WINNING BUSINESS COMMUNICATOR

Start connecting with audience-focused, benefit-led content, compelling presentations, and clear, persuasive writing. 

  • Build the right message
  • Present like a pro
  • Write emails that get opened
  • Pursuade with poise
Give your team the gift of confidence and connection. For every sale, external or internal, the right words, structure, and emotion build the winning case....
Business - CommunicationsAudience ActivityEducational / Informative

Leadership Communications

COMMUNICATIONS SKILLS THAT KEEP YOU ON TOP


Rising corporate stars and entrepreneurs must bring their "A" game to influence senior execs and boards, inspire customers, and lead employees. Learn the secrets of sharing vision, inspiring change, and delivering tough news.

For your toughest decisions and hardest-to-explain issues, get your words just right and connect with your audience with great presentation skills. Find stories that work, enhance...

Business - CommunicationsAudience ActivityEducational / Informative

Share Your Expertise... For Experts

BE A WINNING BUSINESS COMMUNICATOR

Lawyers, doctors, and tech professionals can increase understanding and impact with great planning, storytelling, and stagecraft.

Professional with specialized knowledge increase engagement and win opportunities when they can share their knowledge with non-experts. Learn the secrets to sharing your expertise with the rest of the public.

  • Communicating with empathy and...
Business - CommunicationsAudience ActivityEducational / InformativeTechnical / Specific