Kami Huyse
APR
TX, USKami Watson Huyse (Hoy-zuh) is accredited in public relations (APR) and is the founder and CEO of Zoetica, a digital marketing and public relations agency. Zoetica specializes in using digital media to connect companies and organizations with their stakeholders and customers to build community and drive measurable business results. A 22-year-veteran of public relations, she speaks at social media events and conferences across the country about social media measurement, working with influencers, building meaningful online communities, and leadership. Her work in social media has earned her two Society for New Communications Research Social Media awards and an IABC's Gold Quill of Excellence Award. She is the author of How to Use Social Media, Win Business and Find Influencers and is a contributor to Welcome to the Fifth Estate and Public Relations Writing: Form and Style. She is also a regular columnist for PRNews, an industry trade magazine. In addition to her role at Zoetica, she also serves on the board of Civilination, a nonprofit dedicated to taking a stand against online hostility and is the founder of the Social Media Breakfast of Houston (#SMBHOU).
Kami Watson Huyse (Hoy-zuh) is accredited in public relations (APR) and is the founder and CEO of Zoetica, a digital marketing and public relations agency. Zoetica specializes in using digital media to connect companies and organizations with their stakeholders and customers to build community and drive measurable business results. A 22-year-veteran of public relations, she speaks at social media events and conferences across the country about social media measurement, working with influencers, building meaningful online communities, and leadership. Her work in social media has earned her two Society for New Communications Research Social Media awards and an IABC's Gold Quill of Excellence Award. She is the author of How to Use Social Media, Win Business and Find Influencers and is a contributor to Welcome to the Fifth Estate and Public Relations Writing: Form and Style. She is also a regular columnist for PRNews, an industry trade magazine. In addition to her role at Zoetica, she also serves on the board of Civilination, a nonprofit dedicated to taking a stand against online hostility and is the founder of the Social Media Breakfast of Houston (#SMBHOU).
Social Media Measurement That Works
Measuring the True Impact of Social Media
- Why a strategy is critical to getting measureable results
- A 5-step framework for measuring social media
- Using social media measurement to make changes that make an impact
- Why social media is more than...
Working With Social Media and Online Influencers
- How to structure and build a successful ambassador program.
- Successful tools and techniques to find the right ambassadors,
- Build a program that will have ambassadors asking YOU to let them in.
- Strategies to make the relationship last beyond the...
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